Journalists are accountable to their readers, listeners, viewers and each other.
— Clarify and explain news coverage
and invite dialogue with the public over journalistic conduct.
— Encourage the public to voice grievances against the news media.
— Admit mistakes and correct them promptly.
— Expose unethical practices of journalists and the news media.
— Abide by the same high standards to which they hold others."
The Society of Professional Journalists Code of Ethics