Thursday, July 14, 2011

The Society of Professional Journalists Code of Ethics - Seek Truth and Report It: Has John Hammer ever read his profession's code of ethics?

Journalists should be honest, fair and courageous in gathering,
reporting and interpreting information.

Journalists should:

— Test the accuracy of information from all sources
and exercise care to avoid inadvertent error.

Deliberate distortion is never permissible.

— Diligently seek out subjects of news stories
to give them the opportunity to respond to allegations of wrongdoing.

— Identify sources whenever feasible.

The public is entitled to as much information as possible on sources' reliability.

— Always question sources’ motives before promising anonymity.

Clarify conditions attached to any promise made in exchange for information.

Keep promises.

...— Avoid misleading re-enactments or staged news events.

...— Never plagiarize.

— Tell the story of the diversity and magnitude of the human experience boldly,
even when it is unpopular to do so.

— Examine their own cultural values and avoid imposing those values on others.

— Avoid stereotyping by race, gender, age, religion, ethnicity, geography,
sexual orientation, disability, physical appearance or social status.

— Support the open exchange of views, even views they find repugnant.

— Give voice to the voiceless;
official and unofficial sources of information can be equally valid.

— Distinguish between advocacy and news reporting.

Analysis and commentary should be labeled and not misrepresent fact or context.

— Distinguish news from advertising and shun hybrids that blur the lines between the two.

— Recognize a special obligation to ensure that the public's business
is conducted in the open...

SPJ Code of Ethics

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