An alternative close
offers more than one alternative
The number of choices should be limited
between those supporting the questioner's ends:
two or three is preffered.
If there are too many alternatives,
including "No", or an undesired outcome of the salesperson,
the prospect may be faced with more complexity,
limiting the seller's ability to close.
"Coliseum advocates may have to work overtime
to convince city voters that the complex
needs a new $36 million performing arts center.
But first, they must contend with folks who support the idea
of a new theater but don’t want it built at the coliseum.